Tuesday, January 17, 2023

Christmas Reflections and Cruising Texas Events Conclusion

Since November, truck simulation fans around the world have been celebrating the release of the Texas DLC for American Truck Simulator by taking part in our #CruisingTexas World of Trucks event. During this special event, truckers could earn Texas themed in-game rewards by completing personal and community goals whilst delivering to and from multiple cities across the Lone Star State. 

It didn't take our #BestCommunityEver long to smash through the set community goal of 125,000,000 miles (201,168,000 km); in just over 2 weeks, the goal was met! We are always blown away by the work and effort put in by our players to complete these events. We really ought to up the ante in the future. To all those who took part and even contributed past the set goal, we really do appreciate you. 

As always, we've put together a small infographic which shows some of the statistics from this event. That's a lot of driving (and we don't even want to imagine the money spent on fuel!), awesome work! We hope you enjoyed #CruisingTexas over the past few months.

But that wasn't the only event running. In December, we also hosted our annual Christmas World of Trucks event. This year's theme focused on Love, Peace, Hope, Care and the positivity that comes from sharing them with others. Over the holiday period we asked you to deliver Gifts to and from all cities in Euro Truck Simulator 2 and American Truck Simulator, challenging the community to get 400 Gifts awarded to cities across all trucking territories for each of the five tiers. 

In a true holiday spirit, you completed our #ChristmasReflections event on Xmas Day (25th December), Santa would be proud! Once again, the collective strength of the #BestCommunityEver has produced incredible final numbers, so let’s take a look at how you all faired throughout the duration of this special event. 

Absolutely amazing work truckers! You really did deliver this Christmas and we hope you enjoy the unique Xmas themed accessories and paint jobs which you earned during this event. We thank you all for participating, you really did help in sharing Love, Peace, Hope and Care across the world.  

No matter how much or little you delivered during these events, we hope you enjoyed them and the unique cargo and rewards that came with them. We also appreciate all those who took to our social media channels to share photos, videos and content alike during them. It really does bring a lot of joy to our teams to see how much you enjoy participating in these events. 

We especially loved the positive feedback which you expressed in regards to the Xmas Desktop Theme, as this was a new edition to the event. We hope to make this a more regular feature in the future when it comes to seasonal events. 

As we continue on into 2023, we look forward to bringing new events to the trucking calendar. Until then, we wish you many miles of safe and happy driving!

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