South Dakota: Research Trip

 A few weeks back, we announced that the work had already begun on the South Dakota map expansion for American Truck Simulator. Now, before we are ready to share more in-game news, we would like to show you an interview with the map lead, Saimon, who will tell you more about their research trip to the Mount Rushmore State!

In August 2023, members of the South Dakota map design team set out on an exciting road trip across Nebraska, Iowa, and South Dakota. "At the time, South Dakota was still a potential future destination for American Truck Simulator, but deep down, we had a strong feeling we'd be building it one day. So we decided to get ahead of the game and hit the road. And let me tell you, seeing the landscape with your own eyes changes everything. You start to notice subtle details that maps, photos, and videos just don't capture. The trip was absolutely worth it," says Saimon.

The road trip crew was made up of four dedicated team members from the original Nebraska map team. Since then, they've successfully finished Iowa and are now diving into South Dakota. Leading the team is Saimon, the project lead. Alongside him are Vacky, a seasoned senior with leadership ambitions; Tony, another senior who specializes in rocks and terrain formations; and Draky, whose keen eye for vegetation and terrain materials makes a significant impact in crafting believable landscapes.

"We entered South Dakota via US-385, coming up from Chadron, NE, and our first stop was the area around Black Hills. One of the first places we hit was Maverick Junction, where the gently rolling forested hills of the Black Hills welcomed us. We continued along US-18 into Hot Springs, and it took only a few minutes for us to fall in love with this charming town. With its historic buildings, public murals, sculptures, and unique atmosphere, we immediately knew it deserved a spot in the game," Saimon shares his team's first impressions.

"Driving through the Black Hills left us in awe. The region's vastness, hilly terrain, and breathtaking vistas felt almost otherworldly. Wildlife was everywhere - bison, pronghorns, prairie dogs - you name it. We stopped at several settlements, including Keystone, Three Forks, and the iconic Deadwood. Of course, we couldn't miss one of America's most famous landmarks - Mount Rushmore," says Saimon.

"What surprised us about Mount Rushmore is how much more there is beyond the famous faces of the four presidents. The approach to the memorial includes dramatic tunnels, winding roads, and scenic loops that are memorable on their own. The site itself is expansive, with a massive entrance plaza, countless parking areas, several distinct buildings, and a striking Avenue of Flags. We were genuinely impressed - and we're treating this location with great respect to ensure it's represented in the game as monumentally as it feels in real life," Saimon told us.

From the Black Hills, the team continued their journey eastward, heading toward Rapid City and neighboring towns. "Rapid City took us by surprise with its sprawling layout and how the city is embraced by tall hills. The town features some unique buildings and sculptures, along with a beautiful park and several industrial zones that we’re excited to showcase in future blog posts!"

Another place that made an impression on the team was Sturgis. Known far and wide for its legendary motorcycle rally and western saloons, the town had a distinct charm that was impossible to ignore. "At first, we weren't sure we'd be able to fit it into the game world at our scale, but after scouting the area, we found a way, and we're so glad we did," says Saimon.

"Further down I-90, we kept seeing these bold, frequent billboards for a place called Wall. Every mile or so, another sign popped up. Eventually, we couldn't resist - we had to see what all the hype was about. Wall turned out to be more than just a town - it's a gateway to Badlands National Park and home to a true roadside icon: Wall Drug. What started in the 1930s as a small drugstore offering free ice water to travelers has since grown into a massive shopping complex. With quirky attractions, souvenir shops, restaurants, and even animatronic dinosaurs, Wall Drug is the kind of place you remember forever. It perfectly captures that larger-than-life roadside Americana we love bringing into ATS."

After that, the team ventured into Badlands National Park. "The dramatic landscapes - rugged rock formations, steep canyons, and vibrant layers of sediment - are like something from another planet. Driving through the park gave us a real appreciation for the geological history and scale of South Dakota's natural beauty. The shifting light, deep colors, and sense of quiet made it one of the most awe-inspiring parts of our entire journey," Saimon shares.

"Before continuing eastward, we made a final stop in the small town of Murdo, another picturesque settlement with a unique vibe. But we'll save the stories from the rest of our trip - and the towns along the way - for future blog posts," Saimon concludes.

We hope you enjoyed this behind-the-scenes view of how the team behind this upcoming DLC gathers inspiration. Make sure to add the South Dakota DLC to your Steam wishlist! Remember to follow us on Twitter, Facebook, Instagram, Bluesky, and YouTube for all the latest news from this map expansion and American Truck Simulator, or sign up for our newsletter to stay informed. Until next time, we wish you happy travels!