South Dakota: New Industries

In today's blog, we'd like to introduce you to some of the custom depots and industries you'll be able to visit in our upcoming South Dakota DLC for American Truck Simulator!

South Dakota's economy is built on a strong foundation of manufacturing, agriculture, and construction. While the state is well known for its farming and ranching, it is also home to a growing manufacturing sector that produces everything from trailers and heavy equipment to food products distributed across the country. As always, we've taken inspiration from these real-world industries to create authentic locations that bring the state's economy to life.

One of the new highlights you'll encounter are the trailer manufacturing plants located in Watertown and Mitchell. These large industrial facilities specialize in producing a variety of trailers, with completed units ready to be delivered to dealerships and customers across the map. You'll also be bringing in the materials and components needed to keep the production lines moving, making these factories a busy part of South Dakota's freight network.

If construction is more your style, you'll have the opportunity to deliver to new residential housing developments located in Watertown and Spearfish. These construction sites require regular deliveries of building materials, heavy machinery, and other essential cargo to support ongoing work.

The food industry also plays an important role in South Dakota's economy, and that's reflected in the new custom food factory you'll find in Sioux Falls. This modern production facility receives a wide variety of raw ingredients before processing and packaging food products that are then shipped to businesses across the country. Whether you're delivering supplies or hauling finished goods, there's always plenty of work to be done.

These new industries are just a small taste of what awaits you in the South Dakota DLC, and we can't wait for you to explore them for yourself. If you're looking forward to hauling cargo across the Mount Rushmore State, be sure to add the South Dakota DLC to your Steam wishlist!

Also, remember to follow us on X/Twitter, Facebook, Instagram, Bluesky, and YouTube for all the latest news from this map expansion and other American Truck Simulator information, or sign up for our newsletter to stay informed. Keep on truckin'!

Community Stories: From ETS2 Gamer to Real Trucker

It's been a while since we last shared a story from our community, and today we're excited to bring you another one. This time, we follow Arda from Türkiye, a fan of Euro Truck Simulator 2, who turned his passion for virtual trucking into reality and has now earned his real truck driver's license!

What started as a love for life on the road in-game has grown into a real profession behind the wheel. Arda started playing Euro Truck Simulator 2 regularly in 2025, and the enjoyment he found in ETS2 inspired him to pursue truck driving in real life.

"ETS2 is extremely popular in Türkiye and has a very large and passionate community. I have always loved simulation games, so I bought the game immediately after discovering it. What I enjoyed most about ETS2 was its realism. The traffic rules, weather conditions, real truck brands, vehicles, countries, and maps all felt incredibly immersive. It genuinely felt like I was traveling across different countries. The truck sounds are very close to reality, and playing the game helps me relax and leave behind the stress of everyday life," says Arda.

When he started playing ETS2, he had no prior experience with driving trucks. At first, Arda played the single-player mode until he discovered Driving Academy and became hooked.

"I immediately thought that maybe this is what I've been looking for. It turned out to be exactly that. On that day, I decided to obtain a truck driver's license. I spent a lot of time practicing in Driving Academy. I challenged myself to complete the scenarios using only the first-person camera view. The final scenarios were extremely difficult. There were many nights when I stayed awake until 2:00 or 3:00 in the morning trying to complete a single challenge. At one point, I thought I would never finish them, but after enough repetition and practice, I gradually improved. The final challenges were very difficult, but I was incredibly happy when I completed them all."

Arda realized how much he enjoyed being on the road and traveling toward a destination. The more time he spent playing the game, the more excited he became whenever he saw a real truck on the road. Before the end of the year, he signed up for a truck driving course and decided to pursue it seriously, and eventually succeeded as well.

"The experience I gained in ETS2, and especially in Driving Academy, helped me tremendously during my lessons. Reverse maneuvers, reversing with a trailer, and navigating tight or sharp turns felt much easier because I had already practiced them extensively in the game. I have been driving regular vehicles for many years, but maneuvering a trailer, especially in reverse, is completely different from driving a car. Without ETS2, I would have struggled much more," he told us.

We have also received stories over the years from other members of our community who had a similar story, and we are so proud that ETS2 contributed to Arda's career in real life. 

"I told my instructors about the game and how much it had helped me improve so quickly. When I noticed that I was progressing faster than many other trainee drivers, I realized just how beneficial the game had been for me. I saw that around 30–40% of candidates failed. I told many of them about ETS2 because it genuinely helped me. Reversing and parking a truck with a trailer is largely a matter of practice, and Driving Academy provides an excellent environment for that. After enough repetition, your brain becomes surprisingly comfortable performing similar maneuvers in real life."

It goes to show that Euro Truck Simulator 2 and the Driving Academy can help players to grasp the feeling of driving a truck and make it more comfortable when you sit in the real vehicle, as Arda elaborates on here:

"In the game, I often leaned my view out of the driver's side window while reversing into parking spaces. When I later tried similar maneuvers in real life, I was amazed by how natural they felt. Parking in an L-shape to the right (a 90-degree reverse parking maneuver) is difficult both in the game and in reality. However, through countless hours of practice in Driving Academy, I learned how to approach those situations calmly, how much steering input was appropriate, when a maneuver became risky, and how to reverse into areas with limited visibility. The experience felt remarkably close to real life. Without ETS2, I might not have passed the exam," Arda shared with us.

Even though he completed the truck driving license, there are still more things Arda needs to sort out before he can begin his real-life journey on the route.

"In Türkiye - and perhaps in other countries as well - obtaining a truck driver's license is only the first step. To work professionally as a truck driver, additional certificates, transportation qualifications, and international freight transport documents are required. I have already obtained all of them except one, and I am currently waiting for the final certification process to be completed. After that, I will officially be able to work in freight transportation," he says.

At the end of the blog, Arda has a message to the #BestCommunityEver, which might even motivate some of you who have been thinking about taking up a career as a truck driver to make the next step!

"After experiencing real trucks firsthand, I realized how comfortable they actually are. I wish I could drive a truck every day. The cabin is incredibly comfortable, and the driving position provides a great sense of confidence and safety. Being able to see the road from above other vehicles is a unique and enjoyable feeling. The large windshield offers a wonderful view of both the road and the scenery. Even in ETS2, I would often stop to admire beautiful landscapes and lighting conditions. Experiencing that feeling in real life, however, is something truly special and difficult to put into words."

We would like to thank Arda for sharing this story with our community and us, and wish him safe travels in his future truck driving adventures!

Don't forget to follow us on our X/Twitter, Facebook, Instagram, Bluesky, and YouTube, so you won't miss out on upcoming news! We'd also really appreciate it if you could sign up for our newsletter to stay informed, even when you're not able to check out the blog or our socials.

Coaches: MAN Lion's Coach Gameplay Preview

Today, we’re excited to share your very first look at gameplay from our upcoming Coaches DLC for Euro Truck Simulator 2, a highly anticipated expansion that many of you in our community have been eager to see more of. Let's hit the road!

In this first showcase, we go behind the wheel of the MAN Lion's Coach. Join us as we take on a bus route between Duisburg and Rotterdam. Along the way, you’ll get a glimpse at the passenger satisfaction mechanics in its current iteration, and how it will play a role in your journey on the road ahead.

You’ll also get a great look at the MAN Lion’s Coach itself, a vehicle well regarded in the industry for its blend of efficiency, practicality, and passenger comfort. Powered by MAN’s reliable D26 engine, it delivers strong performance for long-distance travel. Inside, the coach is designed with comfort in mind for both driver and passengers alike, featuring large windows, well-arranged seating, and a clean, spacious interior. We think it makes the perfect choice for our first gameplay preview!



Please keep in mind that this gameplay footage is still a work in progress and does not represent the final version of the Coaches DLC. Some features, visuals, and mechanics may change or be further refined as development continues.

We hope you are as excited as we are for the upcoming Coaches DLC as the development continues! For the latest updates, be sure to follow us on our social media channels on X, Instagram, Facebook, Bluesky, and TikTok, or sign up for our newsletter. If you're looking forward to hitting the road in style, don’t forget to add the Coaches DLC to your Steam Wishlist!

UK Rework Project: Inverness

We hope you've packed a warm jacket and perhaps a wee bit of shortbread, because today we're taking you to the Scottish Highlands! We're excited to share with you a closer look at Inverness, a brand-new city arriving as part of our upcoming UK Rework project for Euro Truck Simulator 2. Let's take a closer look at what this destination has to offer drivers.

Known as the "Gateway to the Highlands", Inverness serves as an important hub for transport, tourism, and industry in the north of Scotland. Situated at the mouth of the River Ness and close to the famous Loch Ness, this historic city combines stunning natural scenery with modern infrastructure.

One of the most striking sights you'll encounter is the iconic Kessock Bridge, which spans the Beauly Firth and connects Inverness with the Black Isle. Drivers travelling through the city's industrial area will be treated to impressive views of this landmark suspension bridge, which has become a defining feature of the city's skyline.

As you make your way through the centre of Inverness, you'll be able to enjoy views of the River Ness and spot one of the city's most recognisable riverside hotels. Our team has also recreated several notable landmarks throughout the city, including the Inverness Justice Centre and the Caledonian Stadium, which enjoys one of the most picturesque sporting backdrops in Scotland.

Beyond its landmarks, Inverness offers spectacular scenery in every direction. Surrounded by rolling hills, waterways, and the dramatic landscapes of the Scottish Highlands, the city acts as the perfect introduction to one of the most beautiful regions in the United Kingdom. It's easy to see why millions of visitors travel here every year to begin their Highland adventures.

Whilst there is plenty of sightseeing to enjoy, there's also no shortage of work available! Inverness is home to two key industries where drivers can pick up and deliver cargo. Those looking to help keep Scotland's economy moving can take on jobs at the local oil facility or deliver cargo through the Port of Inverness, where a warehouse offers a variety of freight opportunities connected to the region's maritime trade.

We hope you've enjoyed this first look at Inverness, a brand-new city coming to Scotland as part of our ongoing UK Rework project, which will arrive as a free update for all owners of Euro Truck Simulator 2 in the future. Be sure to let us know in the comments what you think of Inverness and which parts of Scotland you'd love to see featured next. Until next time, keep on truckin', and haste ye back!

British Columbia: Cities

British Columbia is home to some of Canada's most breathtaking landscapes, vibrant communities, and industries that keep the province moving. Today, we're excited to take you on a tour of several cities and towns featured in our upcoming British Columbia DLC for American Truck Simulator.

Grand Forks

Located in the beautiful Boundary Country region, Grand Forks sits at the meeting point of the Kettle and Granby Rivers. Surrounded by rolling hills, farmland, and forests, this welcoming community serves as an important agricultural and transportation center in southern British Columbia.

As you drive through town, you'll discover a charming downtown area alongside local industries that help support the region's economy. Truckers can find work connected to a local sawmill and building material factory, while those exploring the city may spot the historic gallery located near the heart of town. Whether you're delivering cargo or passing through on a longer journey, Grand Forks offers a relaxing stop with plenty of scenic views along the way.

Creston

Nestled within a fertile valley near the United States border, Creston is well known throughout British Columbia for its rich agricultural heritage. Surrounded by mountains and open farmland, this picturesque community offers drivers some truly memorable views.

Our team has recreated key landmarks and the area's distinct atmosphere, allowing players to experience the charm of this valley town firsthand. As you make your way through Creston, keep an eye out for recognizable sights, including the local theater, library, visitor center, and Presbyterian church. Truckers can also find a variety of cargo opportunities connected to the region's agricultural economy, with deliveries to and from farms, a winery, and a beverage factory making Creston an important destination for those traveling through southeastern British Columbia.

Sparwood

At the foot of the Canadian Rockies lies Sparwood, a town deeply connected to British Columbia's mining industry. Surrounded by rugged mountain landscapes, Sparwood is perhaps best known for its rich coal mining heritage and impressive industrial operations.

Drivers passing through will encounter dramatic scenery, steep mountain grades, and large-scale industry centered around the local coal mine. Keep an eye out for some of Sparwood's recognizable landmarks, including the visitor center, library, and the famous World's Largest Tandem Axle Truck displayed proudly near the highway. It's a sight that's hard to miss and has been carefully recreated by our map team.

Invermere

Situated along the shores of Lake Windermere, Invermere offers a refreshing change of pace amid the towering peaks of the Columbia Valley. Popular with both locals and visitors, this mountain town combines beautiful scenery with a welcoming small-town atmosphere.

As you travel through the area, you'll encounter stunning views of nearby lakes, forests, and mountain ranges. While tourism plays a significant role in the region, truckers will also find important connections to local businesses that help keep the valley supplied year-round. Drivers familiar with the area may even recognize the iconic Steak & Schnitzel Haus, faithfully recreated as part of the town's streetscape.

Golden

Nestled between several major mountain ranges, Golden serves as an important gateway to British Columbia's interior. Its strategic location has made it a key transportation hub for decades, connecting communities through some of Canada's most spectacular landscapes.

Players can look forward to navigating winding mountain highways, crossing impressive bridges, and experiencing the unique geography that surrounds the town. Golden's position along major transportation corridors ensures that there will be no shortage of deliveries moving through this busy mountain community, including work connected to the local railyard. Be sure to also look out for the town's visitor center as you pass through.

Princeton

Located where several highways converge, Princeton has long served as an important stop for travelers and truckers crossing southern British Columbia. Rich in history and surrounded by forests, rivers, and rolling hills, the town retains much of its classic frontier character.

As you pass through Princeton, you'll discover a blend of historic charm and modern industry. Local businesses and resource-based industries provide valuable job opportunities, including deliveries connected to a sawmill and nearby copper mining operations. Be sure to take in the surrounding scenery as you continue your travels through the region.

Campbell River

Situated on the eastern coast of Vancouver Island, Campbell River is known as one of British Columbia's premier coastal communities. Surrounded by forests and the waters of the Discovery Passage, it plays a vital role in the province's forestry, fishing, and transportation industries.

Truckers arriving in Campbell River will experience a unique coastal atmosphere unlike anywhere else in the DLC. From bustling industrial areas to scenic waterfront views, the city offers a memorable destination for those making deliveries across Vancouver Island. Drivers can also service the local marina, an important part of Campbell River's connection to the surrounding waterways. The surrounding landscapes and industries provide plenty of reasons to return time and time again.

These are just a few of the many cities and communities you'll be able to discover throughout British Columbia. Our teams are working hard to capture the unique character, industries, and landscapes that make this province such an exciting destination for truckers.

Stay tuned for more previews as we continue to reveal what’s in store for this DLC. In the meantime, don’t forget to add British Columbia to your Steam Wishlist and follow us on X/Twitter, Instagram, Facebook, Bluesky, and TikTok, or subscribe to our newsletter for more behind-the-scenes content, teasers, and announcements. Until next time, keep on truckin' and happy haulin'!

Euro Truck Simulator 2: Holland Style Tuning Pack DLC Release

We are excited to reveal the Holland Style Tuning Pack DLC for Euro Truck Simulator 2, which is now released and available for you to get on Steam! This DLC contains dozens of accessories and paint jobs for a wide range of trucks and is the largest tuning pack we have developed for our games so far. Let's see what's in store!

Holland Style is one of the most distinctive and popular trends in European truck customization. In the 1970s, Dutch truckers began to adopt the idea of taking pride in their own trucks. Holland Style is characterized above all by perfectly coordinated colours, with a minimum of chrome, and an emphasis on symmetry, clean lines, and attention to detail.

The Holland Style Tuning Pack features a wide range of accessories for both the interior and exterior of your truck, along with an extensive selection of stylish paint jobs. This popular tuning style has been one of the most requested additions from our community, and many of the included items were inspired directly by their ideas.

"It all started some time ago when I was thinking about creating my own paint job DLC. Since we were working on the Benelux Rework at that time, which included the Netherlands, I wanted to create something to celebrate the occasion. I would like to thank all my colleagues for their tremendous cooperation and for putting so much passion into this project," says our 2D Graphic Designer for vehicles, Matej, who initiated the creation of this tuning pack.

With this DLC, you'll be able to customize your truck with a vast range of light boxes (for high-roof sleeper cabs), horns, mudflaps, auxiliary lights, Danish lights, and the famous double burners, as well as pennants, toys & decorations, steering wheels, and light boxes for the interior, allowing you to create a truly personalized cabin and make it feel like home.

While many of these accessories were designed by our team, we're especially proud to have collaborated with several well-known manufacturers to bring licensed products into the game. These include double burners, horns, auxiliary lights, and Danish plush pillows from Omnius; long mudflaps, pennants, and air fresheners from Go-In-Style; as well as interior light boxes, long mudflaps, and pennants from TruckJunkie.

You will also be able to select from 23 different paint jobs, each of which has 3 RGB presets that the player can choose from and customize the colours! The pack includes one paint job shared across all supported trucks, as well as two unique paint jobs for each of the truck groups listed below, with each pair tailored specifically to the respective truck models and differing between groups:

• Volvo FH Series 6, Volvo FH Series 5, and Volvo FH Series 4
• Volvo FH Series 3
• Scania R and S
• Scania R 2009 and Streamline
• Iveco S-Way

• DAF NGD and XD
• DAF XF 105 and DAF XF Euro 6
• MAN TG3 TGX
• MAN TGX Euro 6
• Renault T
• Mercedes-Benz New Actros

The tuning accessories for both the exterior and interior are available for all trucks in ETS2, where compatibility allows. The only exception is light boxes, which are limited to the trucks listed above. We also plan to update this DLC in the future for upcoming trucks.

While this tuning pack is going to make your truck beautiful on its own, we recommend combining it with other DLC for a top look, such as the HS-Shoch Tuning Pack, Michelin Fan Pack, XF Tuning Pack, Mighty Griffin Tuning Pack, FH Tuning Pack, Renault Trucks T Tuning Pack, or Actros Tuning Pack. All of these are fully compatible with this DLC, allowing you to create truly stunning combinations!

So if you'd like to start trucking in true Holland style, make sure to get this DLC on Steam now!

Remember to also give our X/Twitter, Instagram, Facebook, Bluesky, TikTok, and YouTube a follow, as you'll receive updates about our games straight to your feed. Or subscribe to our newsletter to stay informed. Until next time, safe travels!